ford

2017 Ford Focus RS – A Hot Hatch With Extra Spice

This entry was posted in Carmakers cars Ford reviews and tagged 2017 ford focus rs car review car reviews cars ford review reviews on by (updated 2819 days ago)

2017 Ford Focus RS

It’s been just over four decades since the modern hot hatch was born with debut of the original Volkswagen Golf GTI. In the intervening years, most other automakers have produced higher performance versions of their compact cars but since the turn of the century a new class of even quicker machines has evolved. Until recently, with the exception of the Volkswagen Golf R, these machines have been forbidden fruit on American shores. Fortunately for enthusiasts, Ford finally homologated its legendary Focus RS and American Honda dealers will soon start delivering the latest edition of the Civic Type-R.

Read the full review at Forbes

 

2016 Range Rover HSE Td6 – The Diesel Isn’t Dead Yet

This entry was posted in Carmakers Diesel Land Rover reviews SUV Trucks and tagged 2016 range rover hse td6 car review car reviews cars diesel ecoboost ford range rover diesel on by (updated 3003 days ago)
2016 Range Rover HSE Td6

2016 Range Rover HSE Td6

Despite the best efforts of Volkswagen to kill the appeal of compression ignition engines in America once and for all, Dr. Diesel’s combustion cycle still holds some significant appeal as a means of improving fuel efficiency and reducing greenhouse gas emissions. The latest automaker to jump in with diesel engines is Jaguar Land Rover with the 2016 Range Rover Td6. While relatively few Americans will ever have the opportunity to drive this high-dollar luxury SUV, it’s actually surprisingly relevant as a probable preview of the 2018 Ford F-150.

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2016 Focus ST – Still America’s Hottest Mainstream Hatch

This entry was posted in Carmakers cars Ford reviews and tagged 2016 Ford Focus ST car review car reviews ford on by (updated 3010 days ago)
2016 Ford Focus ST

2016 Ford Focus ST

By no means am I an expert in branding. Nonetheless, it seems intuitively obvious that if you want to build brand equity, you might want some consistency over time so that consumers develop an understanding of what the brand stands for. Case in point 911, Corvette and Mustang. All cars that have been around with the same name for more than half a century. Aside from Mustang and F-Series, Ford tends to be notoriously fickle with its branding, especially for its compact cars. With any luck Focus and ST will be brands that stick around for a good long time.
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2016 Ford Explorer Platinum – Looking More Like a Range Rover

This entry was posted in Carmakers crossover Ford reviews SUV and tagged 2016 2016 ford explorer car review car reviews crossover ford ford explorer reviews on by (updated 3178 days ago)

2016 Ford Explorer Platinum - 3 of 33Over the course of its first 25 years, the Ford Explorer has had quite a roller coaster ride. It got off to a strong start in the original SUV wave of the 1990s eventually hit peak sales of more than 445,000 in 2000 before starting a decade of mostly steady decline. By 2009 when the shine was almost entirely off of the SUV in the depths of the great recession, Ford moved barely 52,000 Explorers. In 2011, Ford rebooted the whole concept, dumping the long-running body-on-frame layout for a car based unibody and it’s been smiles ever since. Fresh off a mid-cycle refresh, nearly 250,000 Explorers found a home last year, second only to the compact Escape. I spent a week with the new top-of-the-line Platinum edition and have some thoughts to share.

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Review: MyFord Touch is Dead, Long Live SYNC 3!

This entry was posted in Carmakers cars Ford infotainment technology and tagged car review car reviews ford ford escape infotainment lincoln sync sync 3 on by (updated 3343 days ago)

2016 Ford Escape SE - 27 of 40The week of January 7, 2007 was a hugely important preview of the future of cars and how we would interact them. In the span of three days, there were three major product announcements in three cities that all seemed distinct at the time but the convergence is now becoming clearer every day. The week kicked off with General Motors vice chairman Bob Lutz revealing the original Chevrolet Volt concept at the Detroit Auto Show. Later that same day, then future Ford CEO Mark Fields joined Microsoft CEO Bill Gates on stage at CES in Las Vegas to announce the SYNC connectivity system. Finally, two days later Apple CEO Steve Jobs showed the world the iPhone at Macworld Expo in San Francisco.

Each of those three products has evolved significantly in the last eight years and with each passing day we get closer to the fusion of them all, potentially in an Apple car. While that latter product is still likely years away from being announced, touchscreen smartphones are now ubiquitous with more than two billion in use around the world. They are so prevalent that we now expect to be able to use them anywhere and everywhere including behind the wheel. While plug-in vehicles currently represent only a tiny fraction of the world’s vehicle parc, they too will likely one day dominate and with the addition of autonomous capability our vehicles may well become nothing more than a place to consume content while being moved around.

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2015 Ford Edge Sport – An Actual Sport Utility Vehicle

This entry was posted in Carmakers cars crossover Ford reviews and tagged 2015 ford edge sport car review car reviews crossover ecoboost ford on by (updated 3178 days ago)

2015 Ford Edge Sport - 4 of 33

Two decades ago when the sport utility vehicle was really taking off as a segment in the in the American market, the Ford Explorer was the hottest ticket in town and they were selling as fast as Ford could churn them out. Despite the name, there really wasn’t anything particularly sporty about these truck-based wagons and there was no pretense to actual high-performance or even decent handling. As the 1990s turned into the 21st century, the market shifted from old-school SUVs to car-based crossovers and even sports car stalwarts like Porsche got into the action. Somehow, in 2015 we’re now in a place where despite its high-riding stance, many CUVs can be considered serious performance machines including the all-new 2015 Ford Edge Sport.

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Carbon Revolution to Build Wheels for Ford Shelby GT350R Mustang

This entry was posted in Carmakers cars Ford technology and tagged 2015 ford shelby gt350 mustang 2016 carbon fiber ford gt350r shelby on by (updated 3452 days ago)

GT350R-WheelThrough its 50-plus year history, the Ford Mustang is not a nameplate that has been renowned for showcasing cutting edge technology. Now a year into the sixth-generation model that debuted last fall, that view of the car is starting to change with debut of the new Shelby GT350R. When deliveries start later this summer, the GT350R will be the first mass-produced car in the world with standard carbon fiber wheels and Australian wheel-maker Carbon Revolution will be supplying the rolling stock.

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Would Lincoln Ever Challenge for Overall Le Mans Victory?

This entry was posted in Carmakers cars Ford Lincoln racing the business and tagged dan neil facebook ford gt le mans lincoln lmp1 motorsports on by (updated 3476 days ago)

Lincoln_LE_MANS_6A day before the 2015 running of the 24 Hours of Le Mans, Ford Motor Company executive chairman Bill Ford announced that the company bearing his family name would be partnering with Ganassi Racing to field four of its new GT supercars in the French enduro next year. Wall Street Journal auto critic Dan Neil wrote about this on the newspaper’s website on Sunday after the race. More interesting perhaps was what he wrote when he linked to his Journal piece on Facebook.

There he said that he felt the GT should be badged as a Lincoln rather than a Ford to help support the premium brand. I’d like to suggest a different strategy for what Ford might be thinking here. Full disclosure, when I left the Ford communications team in mid-2014, I was privy to some future product information which had not yet been revealed at the time including the Lincoln Continental, Ford GT, Focus RS and Shelby GT350. All of that information has now been publicly announced and what comes next is pure speculation on my part with no basis in fact.

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Ford GT Officially Heading Back to Le Mans in 2016

This entry was posted in Carmakers cars Ford racing and tagged 2017 ford gt 24 hours of le mans endurance racing ford ford gt ford gt40 ford performance ganassi racing gt le mans lm-gte multimatic tudor united sports car championship world endurance championship on by (updated 3479 days ago)

FORD_LE_MANS_14In early 1963, Ford Motor Company very nearly acquired Ferrari. Fortunately for automotive enthusiasts the world over, Enzo Ferrari rebuffed the offer from Henry Ford II at the last possible moment. There is no way of knowing what would have happened if the Dearborn automaker had succeeded in subsuming the then tiny Italian sports car manufacturer and racing team. However, we do know that the rejection spawned one of the greatest rivalries and some of the greatest cars of the past half century. The day before the 2015 running of the 24 Hours of Le Mans, starting with “We’re Back!” Henry Ford II’s nephew Bill announced the next stage in that rivalry with a 2016 return to Circuit de la Sarthe powered by the all-new GT.

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