Daily Archives: November 26, 2012

In the aggressive hands of the C&D editors, the #2013FordFusion  didn't… 2

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In the aggressive hands of the C&D editors, the #2013FordFusion  didn't hit the EPA fuel economy label numbers but it easily beat every other midsize sedan out there.

Reshared post from +Car and Driver Magazine

2013 Ford Fusion Hybrid Tested: Detroit makes a hybrid with real-car refinement and sultry style.

Read the review: http://cardrive.co/6032pZAu
See photos: http://cardrive.co/6033pZAR

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Engine power has come a long way in the past 112 years 3

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Last week +Ford Motor Company announced that the tiny 1.0-liter EcoBoost three cylinder engine that we first saw in the 2010 Start concept http://www.autoblog.com/2010/04/23/beijing-2010-ford-start-concept/ in Beijing is coming to America. The first US market car to get the 1.0-liter is the 2014 Fiesta. 

With 123 horsepower/liter, the 1.0 has come a long way from the 999 racer of 1901.

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Is it a euphemism if it exactly describes what happened 1

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I love George Carlin's rant against the use of euphemisms in language.  We need to stop putting soft words on hard events. However, reading +Elon Musk's description of the failure of one of the 9 engines on the Falcon 9 rocket that recently completed a re-supply mission to the International Space Station has me thinking.

He referred to the event as a rapid unscheduled disassembly which is exactly what happened.  

Perhaps if he had amended that to rapid unscheduled and disorderly disassembly I'd be less troubled by the turn of phrase.

Or maybe I've just spent too much time working with PR people and I've become somewhat inoculated to language that I hate. Thoughts?

Falcon 9 RUD? Untitled Document
Aviation Week


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