This is how not to run a social media campaign no matter what product your company makes. Whoever at Honda or one of their agencies greenlit this program will surely have their head handed to them on a platter before long.
#socialmedia #marketing #pr
How Honda Pays Bloggers To Write About Their Cars
The new Honda Civic is so boring you'd probably have to pay me to write something positive about it, which is exactly what Honda attempted to do via a third-party European company.
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