The way we do promotional films for new cars has changed dramatically since 1958
Below is an introductory film for the 1958 Edsel featuring an announcer doing a very 1950s documentary style voice over that comes across as the sort of training film kids might have been forced to sit through in schoolrooms.
Today's promos are much more dynamic and for the new Mustang we just revealed, we had the creators talking about the car and why it's special. Here's a playlist of what we produced.
https://www.youtube.com/playlist?list=PLn7kRjAg2vZG2l6hVJ87vyy_jRwMQKg4W?