Automotive product planners often talk of white spaces when they introduce new types… 6


Automotive product planners often talk of white spaces when they introduce new types of vehicles. White spaces are those gaps in the market that aren't being served by existing vehicles. Sometimes it's a segment that has simply been overlooked. A prime example here that has been a real winner is the +Ford Motor Company  Transit Connect that has sold beyond expectations ever since it launched in 2010. http://www.autoblog.com/2010/05/05/2010-ford-transit-connect-review/

Then there are those segments that are empty because no one wants a vehicle like that. The poster child for this is the +Acura ZDX which has been an absolute dud since it arrived at about the same time. Acura has decided to discontinue the ZDX after the 2013 model year.

Review: 2010 Acura ZDX is a space (challenged) oddity
2010 Acura ZDX Needless to say, the 2010 Acura ZDX is a peculiar beast. And after a week’s worth of

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