Back in 2007 and 2008, most major automakers were planning or seriously considering…


Back in 2007 and 2008, most major automakers were planning or seriously considering diesel-powered vehicles for the US market. Among those where Korean brands +Hyundai Worldwide and +Kia Motors. I spoke to John Juriga who was then director of powertrain engineering at the Hyundai America Technical Center at the 2008 Detroit Auto Show.
http://web.archive.org/web/20080122050602/http://dieselforecast.com/ArticleDetails.php?articleID=428
Kia had a large display featuring a 3.0-liter turbodiesel V6 that was intended for the Boreggo SUV and possibly also for the Hyundai Genesis.

However in the spring of 2008 as fuel prices spiked and diesel in particular went well beyond even premium gasoline, most of those plans were shelved except for the big German automakers, +Volkswagen USA, +BMW USA and +Mercedes-Benz USA Since then with at least a modicum of recovery in the industry and need to improve efficiency, many of these plans are being revived. +Chevrolet is introducing a diesel Cruze next year and +cadillac is apparently considering reviving the diesel V6 it had developed for the CTS. With the Boreggo long gone, Kia is even rumored to be looking at a four cylinder diesel for the Optima midsize sedan to compete with VW's successful Jetta and Passat. Who else will jump into the diesel car game?
#diesel.

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