The +Motley Fool considers why +Ford Motor Company would put a Mustang on the Empire…

The +Motley Fool considers why +Ford Motor Company would put a Mustang on the Empire State Building

For all car brands, doing promotional activities with a halo model like Mustang is about much more than just selling that one particular model. Halo cars can lift an entire brand's image and sell mainstream vehicles too. ?

On Top of the Empire State Building With a 2015 Ford Mustang – Fool.com
Ford’s Executive Chairman (and leading Mustang fan) Bill Ford posed with a 2015 Mustang GT convertible on the 86th floor observation deck of the Empire State Building in New York last week. Photo credit: Ford Motor Co. Ford (NYSE: F) didn’t have any major announcements to make at the New York …

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Don Sherman takes a look how +Ford Motor Company selectively used some cast iron in the new aluminum…

Don Sherman takes a look how +Ford Motor Company selectively used some cast iron in the new aluminum-intensive F-150

The all-new 2.7-liter EcoBoost V6 that will probably be the mainline engine in the F-150 uses a cylinder block made of compacted graphite iron, a material previously only used for diesel engines. The choice of CGI allowed the engine to be lighter and smaller overall while still withstanding the pressures of twin turbocharged operation in a truck.?

Leave the Iron On: Ford Buries New-Age Iron in Its Aluminum-Intensive 2015 F-150 – Tech Dept.
Car and Driver presents Leave the Iron On: Ford Buries New-Age Iron in Its Aluminum-Intensive 2015 F-150. Read expert vehicle reviews and award-winning feature content at Car and Driver.
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Don Sherman takes a look how +Ford Motor Company selectively used some cast iron…

Don Sherman takes a look how +Ford Motor Company selectively used some cast iron in the new aluminum-intensive F-150

The all-new 2.7-liter EcoBoost V6 that will probably be the mainline engine in the F-150 uses a cylinder block made of compacted graphite iron, a material previously only used for diesel engines. The choice of CGI allowed the engine to be lighter and smaller overall while still withstanding the pressures of twin turbocharged operation in a truck.?

Leave the Iron On: Ford Buries New-Age Iron in Its Aluminum-Intensive 2015 F-150 – Tech Dept.
Car and Driver presents Leave the Iron On: Ford Buries New-Age Iron in Its Aluminum-Intensive 2015 F-150. Read expert vehicle reviews and award-winning feature content at Car and Driver.

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Last week as our team of craftsmen assembled a Ford Mustang atop the Empire State Building, Matt Jones…

Last week as our team of craftsmen assembled a Ford Mustang atop the Empire State Building, Matt Jones from +Top Gear paid us a visit

After chatting up the crew, he set about demonstrating why the British car industry has mostly gone the way of the dodo by mishandling some parts 🙂

Just kidding, it was great to have Matt at our little rooftop gathering.?

How to put a Mustang on the Empire State building
Want to drop Ford’s drop-top pony car on the 82nd floor? Here’s how
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Last week as our team of craftsmen assembled a Ford Mustang atop the Empire State…

Last week as our team of craftsmen assembled a Ford Mustang atop the Empire State Building, Matt Jones from +Top Gear paid us a visit

After chatting up the crew, he set about demonstrating why the British car industry has mostly gone the way of the dodo by mishandling some parts 🙂

Just kidding, it was great to have Matt at our little rooftop gathering.?

How to put a Mustang on the Empire State building
Want to drop Ford’s drop-top pony car on the 82nd floor? Here’s how

View this post on Google+